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Circles RVA
PROBLEM STATEMENT:
"Families lack a support system to permanently move out of poverty in Richmond.”
DONOR BOOKLET
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The main focus was on the people within the organization
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Interviewed a variety of people who worked at Circles RVA
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Went to their weekly meetings to understand who the organization is and create content based on their experiences
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Took and edited photos/videos


SOCIAL MEDIA REVAMP
Create and promote a more accessible way for Circles RVA to receive individual donations and gain exposure.
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Scheduled social media posting to help to draw more attention to CirclesRVA
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Main event #GivingTuesday
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Boosted posts on Facebook
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Posts will continue to be used for social media advertising and awareness











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